http://embermedia.wordpress.com/2008/02/01/the-future-of-digital-media-predictions-for-2008/ Online Technology and New Media Blog Thu, 02 Jul 2009 12:34:22 +0000 http://wordpress.com/ hourly 1 http://embermedia.wordpress.com/2008/02/01/the-future-of-digital-media-predictions-for-2008/#comment-29 simondelliott Fri, 05 Sep 2008 07:49:23 +0000 http://embermedia.wordpress.com/2008/02/01/the-future-of-digital-media-predictions-for-2008/#comment-29 This is a very interesting article, Your comments on advertising are very good. Somthing big will have to happen to the STB offering though because the hardware is so old fashioned and the cable company structure is not moving fast enough to cope with the necessary changes to fend off its competitor. i.e. why buy a telco's cruddy thompson box for £30 per month when you can use wii and iPlayer? This is a very interesting article, Your comments on advertising are very good. Somthing big will have to happen to the STB offering though because the hardware is so old fashioned and the cable company structure is not moving fast enough to cope with the necessary changes to fend off its competitor.
i.e. why buy a telco’s cruddy thompson box for £30 per month when you can use wii and iPlayer?

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